FIFA’s New Name Could Be EA Sports FC, Trademark application Suggest.
A trademark application by Electronic arts suggests that FIFA football franchise should it rebrand the series as it’s currently considering.
EA Sports group GM Cam Weber confirmed on 7th October 2021 that the company was “exploring the idea” of renaming the blockbuster franchise and was reviewing its naming rights agreement with world football’s governing body FIFA. EA has filed multiple trademark applications for ‘EA Sports FC’, which could potentially be the new name for its FIFA football franchise should it rebrand the series as it’s currently considering.
As spotted by VGC, on 1st Oct and 4th Oct 2021, with the UK’s Intellectual Property Office and the European Union Intellectual Property Office had filed the applications respectively, for the name “EA Sports FC.”
This name change no doubtfully, to the long-standing franchise would be a puzzling move in the eyes of many fans. It’s hard not to draw comparisons to Konami’s name change of PES to e-Football, which led into a relatively disastrous launch for the newly-titled game’s latest installment.
EA Sports released FIFA 22 to start off October and along these started an all-new period of virtual football. Its players have effectively been amazingly occupied with, contending in practically a large portion of a billion matches inside the new game’s initial week on sale. FIFA 22 has likewise fended off an extremely bustling seven day stretch of new deliveries in the course of the most recent seven days to make it two weeks straight at the highest point of the UK boxed graph. FIFA 22, in the meantime, is accessible on PS5, Xbox Series X/S, PS4, Xbox One, PC, Stadia, and as a Legacy Edition release (indeed) on the Nintendo Switch.